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Contact South West Web Marketing 5 Unusual But Efficient SEO Tips

There are countless SEO companies out there ready for your business, and most of them will utilise the basic principles of search engine optimisation.

But the very best SEO experts with years of experience will have some surprising tricks up their sleeves that can help them work wonders with your website traffic. Here are five unusual but very effective SEO expert services you might not be aware of.

1. Link Baiting
Most people are aware of the importance of link building for search engine optimisation. But sometimes getting those 'organic' links can be difficult to do. Link baiting is a method of attracting other sites to post links to yours through what is now referred to as 'viral' content. Clever images, videos, text, and other components can capture people's attention and get them to post links to your site on their own. A good SEO expert will use link bait whenever it is possible to do so. Successful link baits can be done by spending quite some time on research related topics, analysing how the target audience interact.

2. Press Release Optimisation
Press releases are designed to help promote your brand and spread the word about new products, services, or events in your company. But good SEO experts will optimise your press releases as well as your website, using keywords, effective titles, tags, and links to ensure that your press release does even more than it would on its own. One of the key factors to consider in press releases is to include a link early in the text. This way, other sources might include the link you have submitted with the same anchor text. If used properly, efficient press release submissions can heavily increase rankings.

3. Guest Posts
By acting as a guest poster on a site or blog, you'll not only direct traffic back to your site through your presence, but you'll be able to drop a link onto the site you're guest posting on as well. Regular visitors to the site you're guest posting at will find out about you and your website, and your search rankings will get a small boost thanks to another valuable link.

4. Changing page URL
While this may not be as unknown or unusual as some of the others on the list, the truth is that changing your URL to a search friendly one is an often overlooked way to improve your rankings. Dropping keywords into your URL can improve your search engine ranking.

5. Social Media
Social media gives you the perfect chance to spread the word about your site and to add links to your site. Blogs, Twitter, LinkedIn, Facebook, and Google+ should all be utilised to their fullest. If you manage to get many followers on Twitter and Facebook, every new pierce of web content can be spread to a large audience. If lucky, your followers might also write about your latest topics on their blogs or share it in their twitter stream.

SEO Packages - Call for details

For more information or to chat about your seo, contact Shaun on 07957 214474 or email enquiry@southwestwebmarketing.co.uk

Tags: Web Design, E Commerce, Social Media, Social Listening, Marketing Strategies, SEO

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